I drive eCommerce success through strategic marketing and merchandising.

With a background in advertising and graphic design, I've led eCommerce operations, managed campaigns, and optimized online experiences for major brands.

American Outdoor Brands Senior eCommerce Specialist | Aug 2021–Present
American Outdoor Brands case study
Anomaly Productions Freelance Production Assistant | Mar 2023–Jan 2025
Anomaly Productions
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Skills

Proficient in eCommerce platforms, marketing tools, and design software.

Excel Salesforce Commerce Cloud Salesforce Marketing Cloud Salesforce Page Designer Adobe Illustrator Adobe Photoshop Adobe InDesign Figma Hootsuite Platform Advanced Google Analytics Certified Mobile Marketing Foundations Shogun Hive Miro

Education

University of Florida
B.S, Advertising with Graphic Design Concentration
Cum Laude
University Scholars Program

Activities & Interests

Outside of work, I enjoy surfing, trivia, cooking, ceramics, and learning new skills.

SurfingSurfing
TriviaTrivia
BakingBaking
CeramicsCeramics
VibecodedVibecoding: This Portfolio using Claude AI